October 15, 2014

Trend Watch: Liquid Lipstick

Trend Watch: Liquid Lipstick



It seems like everywhere I look these days, liquid lipstick is popping up. You may see it under other names like "lip lacquer", "liquid lip color" or "long wearing lipstick or lipgloss". This stuff rocks. If a highly pigmented classic lipstick and a super shiny gloss got together, did too many J├Ąger-bombs and had a little baby, you'd get one of these little darlings.With the exception of the Lime Crime Velvetine which has a velvety matte finish (hence the name...clever devils). What I love about liquid lip colors is how comfortable they are on the lips, similar to a cushy gloss. Yet, the color payoff is unrivaled. Luckily the manufacturers of most of these have figured out that a small, tapered sponge or brush is the best way to apply these so most of them can be applied right out of the tube. It makes it incredibly easy to be precise and in most cases, skip the lip liner! If you haven't experienced this awesome lip trend but you think you're ready to pull up your big girl panties and hop on board, here's what you need to know:

1 | Just like your skin before your makeup, make sure your lips are moisturized. Certain finishes really draw attention to dry, peely lips and this is one of them. If you need to, exfoliate beforehand using a clean, warm, damp washcloth to gently massage lips in small circular motions. Or you can use my favorite lip exfoliant

2 | I like to give my kisser a quick "once over" with a swipe of a basic lip balm and rub my lips together.

3 | Pick your poison! Open up your liquid lip color of choice and take a look at the applicator tip. Most of them are pointed or tapered which makes it easy to get into the corners. If you're worried about making a big mess and looking like Twisty from American Horror Story (don't even GET me started on that friggin' clown!) then you may want to employ the help of a good old fashioned lip brush. My favorites are small and somewhat pointed at the tip. Always synthetic bristled. Something like this or this. Use this to kind of trace your line along your natural lip line on both top and bottom lips. Then use the applicator to fill in the rest.

4 | This is important: do not rub your lips together like you would after applying traditional lipstick or gloss. Most liquid lip colors need to "set" and you won't get the intended look if you go rubbing those lips together! This part is probably the one where most people take some getting used to since I really think it's in our DNA as women to immediately rub our lips together after we've applied anything to them. Resist that urge! 

That's basically it! The great thing about these formulas being long-wearing is you won't have to worry about re-applying. Quite a few of the formulas have a stain quality to them so even if the gloss factor diminishes a bit, you are still left with a gorgeous wash of color on your lips! Have you tried the lip lacquer trend yet? Which is your favorite?


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